CLARIS Solutions is a big player in the rail industry. The company develops software solutions for the just-in-time supply of spare parts for large European railway groups. CLARIS approached us with the wish to reposition itself with the help of a relaunch of the brand presence.
The timetable? Corporate identity at eye level with your customers - mainly corporations - a corporate design that conveys the innovative power of CLARIS.
ESKOR creates the corporate design for CLARIS SOLUTIONS based on brand positioning and brand definition. The new logo, typography and colors reflect the company's game changer image. The result: a brand appearance at eye level.
For future brand communication, ESKOR creates a brand guide in which the identity towards customers and media and internally towards employees and suppliers is anchored.
Starting with advertisements for trade magazines, through business equipment to the website, ESKOR has online and offline means of communication. Keeping an eye on the corporate design, not losing sight of the configuration. With strategy, concept and design.
ESKOR develops and designs an image brochure for CLARIS. The company is presented on the 36 pages and the service portfolio is brought closer to decision-makers. ESKOR designs coherent infographics and transfers complex facts into clear graphs.
Exclusive materials are used for printing, so that the decision-makers can also feel the high quality.